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Issue 7.5


Price Competing

Don't compete on price

Issue: 7.5 (July/August 2009)
Author Bio: Bob is the owner and Vice President of BKeeney Software located in Kansas City. He is also the current President of the Association of REALbasic Professionals.
Article Description: No description available.
Article Length (in bytes): 5,008
Starting Page Number: 54
Article Number: 7518
Related Link(s): None

Excerpt of article text...

It's very common to have a potential client ask me about my rates even before we start talking about their project. I hate it because it's a sensitive subject and some clients are looking solely at price. While I understand why they ask about price, I also think they do themselves a disservice.

I don't compete on price. I also know that I'm not the cheapest, nor most expensive, REALbasic developer around. But I also have multiple developers working for me and I can throw a lot of man hours at a large project because I have the bandwidth to do so. This means I have higher overhead because I have to hustle to keep them busy and when they're not busy I eat their salary. I also have to do taxes, save for our collective retirements, pay insurance, and so on.

I've also invested a considerable amount of time and money in research on tools, controls, and libraries that make my life easier from a development standpoint. This, in turn, makes my projects shorter because I've already learned how to use the tools in my toolbox.

...End of Excerpt. Please purchase the magazine to read the full article.